daily routines
Your product inside a real day. The walk, the tuck-in, the car ride, packing for a camping weekend. Nellie does what she normally does, and the product is simply there, being used.
Portfolio for pet brands
meet nellie.
An adopted pit bull mix with an expressive face, a joyful personality, and a natural ability to make everyday dog moments feel special.
Available for organic social and paid ads
About us
hi, we're emily and nellie.
Nellie is the face you see. I'm Emily, her anxious first-time dog mom and the one holding the camera. Together we make warm, relatable content that shows products being used in real life, from daily routines and problem-solving demos to playful stories led by Nellie's personality.
I film what really happens in our house, including the parts where I'm still figuring it out. So a product here is shown the way an everyday dog mom would use it.
"We're still beginners, and I'm so proud of how far we've both come." Emily
What we make
three kinds of content.
All of it is filmed at home or on the road, with Nellie being exactly who she is.
problem-solving demos
A real worry, then a real try. I show what I did, how it went, and what I'm still learning. We show what happened with Nellie. We don't promise what will happen with anyone else's dog.
personality-led stories
Nellie as the main character, with a running joke, a strong opinion, or a series people come back for. The product shows up in her world, and her face does the rest.
Recent reels
one of each, posted on our feed.
Tucking Nellie into her fleece penguin blanket, exactly as she requires.
A training update, from “needs more practice” to “much better.”
Episode 1 of a running series. Nellie sleeps. Questions are raised.
Photos
a few everyday moments you'd be working with.
UGC samples
see it with a real product.
Two sample videos made to show how a product looks in our real routine.
A quick sit-training moment with Pupford freeze-dried salmon treats.
Nellie working on a Pupsicle treat toy.
Services
what we can make for you.
Video packages start at $150. Every partnership is tailored to your goals, deliverables and usage needs, and custom quotes are available on request.
ugc video
Brand-ready videos with Nellie and her real-life dog mom. Made for organic posts, paid ads and creative testing.
ugc photography
Warm, everyday pet lifestyle photos for social media, your website, email and product pages.
social partnerships
Your product featured in Reels and Stories on @anxiousgirlhappydog.
custom packages
Built around what you need.
Pricing
starting prices.
These are starting points. Tell us about your campaign and we'll send a quote that fits.
ugc video
Organic content- 1 video
- $150
- 3 videos
- $400
paid ad creative
Includes three months of paid usage- 1 ad: 1 hook, 1 body, 1 CTA
- $235
- 2 hooks, 2 body variations, 1 CTA
- $315
- 3 hooks, 2 body variations, 2 CTAs
- $415
ugc photography
Edited and ready to post- 5 edited photos
- $150
- 10 edited photos
- $285
customizations
Added to any package- Additional hook or CTA
- +$50
- Raw footage, on top of the production fee
- +50%
- Additional paid usage, per three months
- +30%
Work with us
tell us about your product.
organic social
Reels and posts on @anxiousgirlhappydog, filmed in our real routine and edited in Nellie's look. Your product in a story that feels like ours, not like an ad.
paid ads
Short, real-life videos made for your ad account, with the same warm, true-to-life feel as our feed.
We'll tell you honestly if it fits Nellie. To start, email hello@anxiousgirlhappydog.com or send us a DM on Instagram.